Print advertising on the road to recovery as average ad volumes per day rose 325% in June 2020
By: BrandWagon Online Source : Financial Express After witnessing a hit in distribution due to the pandemic, print industry seems to …
Tag Archives: COVID-19 and marketing
Advertising recession is now highly probable in the first half of 2020 as COVID-19 hits key media owners
Source : MediaNews4U FMCG brands – which spend $97.2bn on advertising – are likely to weather the storm better than …
Marketing during the Coronavirus pandemic
By Shekhar Mhaskar Source:medianews4u Is it about taking advantage of the grim societal crisis to benefit from; to show empathy, …
Coronavirus marketing: why most brands are keeping their hands clean
By John McCarthy Source : The Drum Everyone wants to encash Corona or support the fight in a real sense. In …
